LOCATION_DATA: MELBOURNE, VIC
Surviving the
Melbourne Dating Scene
Local data confirms it: Dating in Melbourne is different. From the coffee snobbery to the hipster difficulty setting.
DIFFICULTY LEVEL
Hipster
GHOSTING RATE
45%
vs 52% Nat. AvgMALE:FEMALE RATIO
0.98:1
AVG VCI SCORE
What's this?→6.4 / 10
The "Melbourne Vibe" Deconstructed
If you feel like dating here is arts, alleyway bars, dressed in black., you're not crazy. Our data analysis of thousands of profiles in the VIC area shows a distinct pattern.
1
The #1 Complaint
"Coffee snobbery" top the list of reasons why dates don't convert to relationships here.
2
The Competition
The average successful profile in Melbourne has a VCI Score of 6.4. Is yours keeping up?
LOCAL INSIGHT
"In Melbourne, if your first photo isn't a 9/10, you are invisible to 65% of users."